The new Norton V4 has been spotted testing in the UK with near-production bodywork ahead of its EICMA 2025 debut, confirming a major design change and global Euro 5+ ambitions.

Key points

• Official launch November 4 at EICMA 2025; first of a new TVS-backed range targeting global markets with Euro 5+ compliance.
• Big styling change vs V4SV: dual LED headlights, sweeping fairings, single seat tail, revised strip-style rear light.
• Mechanical clues: ram-air intakes, twin underslung exhausts, Brembo Hypure calipers, forged OZ wheels, single-sided swingarm.

Design and aero

Spy shots show a sharper, more modern shape moving away from the retro V4SV towards a look often compared to the Ducati Panigale family. The front has compact dual LEDs with ram-air intakes underneath, the tail is a short single seat unit with a sleek strip-style light and tidier numberplate carrier.

Engine and performance

The new bike is expected to use a reworked 72-degree V4 around 1199cc to meet Euro 5+ and close the power gap to 200bhp+ rivals. Packaging hints at twin underslung exhausts for emissions and mass centralization, so more power and compliance in one package.

Chassis and hardware

The test bike has forged OZ wheels and a single-sided swingarm, with Brembo’s top-spec Hypure monobloc calipers for serious stopping power. Suspension is manually adjustable on this bike, with room for electronic variants on higher spec models once the range is announced.

Market context

Under TVS ownership, Norton is relaunching with fully homologated models, the new V4 is the flagship of six models across three engine platforms. Production of the V4SV and related models has ended, so the new Euro 5+ range and global push can begin.

Expert commentary

• Strategy: Central to Norton’s fresh start is an all-new V4 superbike, one of six new TVS-era models, designed for Euro 5+ global markets.
• Design: The aggressive fairing and stance align more with Panigale-style modern superbikes than the V4SV’s classic lines.
• Positioning: With competitors like the BMW S1000RR and Ducati Panigale V4 exceeding 200 bhp, Norton is expected to raise output significantly.

Competitive comparison

Timeline and reveal

Norton’s new V4 will be unveiled on November 4 at EICMA 2025 in Milan, marking a pivotal relaunch and the beginning of deliveries aligned with expanded international ambitions.

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What this means

A fully homologated, modern V4 puts Norton back into direct contention with segment leaders, combining sharpened design, upgraded hardware, and expected power gains tailored for global markets.

Closing note
All signs point to Norton returning with intent: a global-spec, high-power V4 that swaps nostalgia for cutting-edge performance and design, with the full story landing at EICMA.