Clear introduction

Toyota has published the complete 2026 Toyota Ativ specs, confirming hybrid and gasoline powertrains, larger dimensions, and a full Toyota Safety Sense suite aimed at the compact sedan segment.

Powertrains and performance

The headline is the 1.5L hybrid (HEV) pairing a 1.5‑liter 2NR‑VEX four‑cylinder with an electric motor for a combined output of about 111 PS routed through an e‑CVT.
For non‑electrified buyers, 1.3L 1NR‑VE and 1.5L 2NR‑VE petrol options deliver 98 PS/122 Nm and 106 PS/138 Nm respectively, offered with a 5‑speed manual or CVT depending on grade.

• Hybrid engine: 91 PS @ 5,500 rpm, 121 Nm; motor: 80 PS, 141 Nm; lithium‑ion battery ~0.7 kWh.
• Drive modes include EV assistance for urban efficiency, targeting standout economy versus non‑hybrid rivals.

Dimensions and packaging

The Ativ grows to a length of 4,425 mm, width of 1,740 mm, and height of 1,480 mm, on a 2,620 mm wheelbase.
The stretch aligns with Toyota’s DNGA-based packaging focus, translating to better rear legroom, improved ride stability, and a larger trunk.

Technology and safety

Upper trims add Toyota Safety Sense with Pre‑Collision System, Adaptive Cruise Control, and Lane Departure Alert, supported by an electronic parking brake with Auto Hold for daily convenience.
Cabin tech highlights include a 7‑inch digital cluster and a 10.1‑inch Display Audio with wireless Apple CarPlay and Android Auto for seamless smartphone integration.

• Additional upgrades: push-button start, automatic climate control, and expanded USB-C ports on higher variants.
• Safety fundamentals: multiple airbags, ABS, VSC, and a 360-degree camera on select grades.

Market context and pricing

The HEV variant is already on sale in Thailand, signaling Toyota’s intent to mainstream hybrid tech in budget sedans where value and efficiency drive decisions.
Indicative Thailand pricing lists HEV Premium at 719,000 baht and HEV GR Sport at 769,000 baht, placing the Ativ competitively against non‑hybrid and mild‑hybrid rivals.

Expert commentary

Executive view: “The launch of the new 2026 Toyota Ativ Hybrid, with its blend of a new platform, advanced safety, and efficient hybrid powertrain, underscores Toyota’s commitment to segment-leading value and sustainability.”
Analyst take: “With more space, full-suite ADAS, and aggressive pricing for the hybrid, the 2026 Ativ can convert eco‑car upgraders and reinforce Toyota’s share in compact sedans.”

Competitive comparison

Below is a concise look at how the 2026 Ativ HEV stacks up against its predecessor in key areas.

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Who should consider it

• Urban commuters prioritizing fuel savings and ADAS convenience.
• First‑time buyers wanting big‑car features at compact‑car pricing.
• Fleet and ride‑hail operators seeking low running costs with a mainstream badge.

Closing note

With a space‑efficient DNGA package, robust safety tech, and a thrifty yet punchy hybrid, the 2026 Toyota Ativ lands as a confident all‑rounder – and a timely upgrade path for compact sedan shoppers weighing efficiency against value.